Publicity and Marketing
As seen in ... Spreading the word through magazine and book media
Your favorite (or soon to be favorite) HeartStrings designs are popping up on Newsstands and on Bookshelves. Here are examples of brand awareness marketing, advertising and publications featuring HeartStrings FiberArts and Jackie E-S.
Note: We also spread the word about HeartStrings through online advertising and social networking communities such as Ravelry, Facebook and Twitter.
Knit 'N Style Gift Guide 2012
Bitty Beady Christmas Tree
Fall 2012 Twist
Flames of Fall
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Flames of Fall Stole is featured in the Fall 2012 issue of Twist (bottom center).
Beads and flames of lace endue a soft glow of warth.
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Fall 2011 issue of Creative Knitting
Reversible Eyelet Cables Stole
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Reversible Eyelet Cables Stole is featured in the Fall 2011 issue of Creative Knitting (left middle).
Enjoy designer Jackie E-S's creative knitting method to intermix hand-dyed or dissimilar dye lot yarns in this stylish mock cable stole.
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Fall 2011 issue of Knit Circus
Buds in the Breeze Stole
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Buds in the Breeze Stole is featured in the Fall 2011 issue of Knit Circus (right middle).
As enjoyable to knit as it is lovely to wear. This light-as-a-breeze stole features flower-like medallions centered with nupp "buds".
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Knitted Lace: A Collection of Favorite Designs from Interweave
A Primer on Knitted Lace, pages 6 - 11
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If you are interested in lace knitting and are tentative in taking the next steps to knit lace, Jackie E-S's primer on knitted lace will get you off to a great start in the book released August 2011 titled Knitted Lace: A Collection of Favorite Designs from Interweave. See "A Primer on Knitted Lace" starting on page 6.
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Fall 2010 issue of Living Crafts
Bi-directional Lace Strips Stole
Knit 'N Style August 2010
Ad, page 20
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White Lotus Lace Stole
is the focal feature in the "Wearable Art in Timeless Styles" ad in the August 2010 issue of Knit 'N Style.
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Summer 2010 issue of Living Crafts
Technique Teddy Bear
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Technique Teddy Bear
is featured in the Summer 2010 issue of Living Crafts (bottom right).
Learn seamless 3-dimensional shaping while making a small huggable teddy bear. You just might have too much fun and knit a family!
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Knit 'N Style June 2010
Editor's Review, page 30
Summer 2010, Yarn Market News and TNNA NeedleArts Market Showbook
White Lotus Lace Stole
Knit 'N Style April 2010
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Ring of Lace Wrap
is the focal feature in the "Wearable Art in Timeless Styles" ad in the April 2010 issue of Knit 'N Style on page 31.
Interestingly, the ad is placed right across from the article by Lorna Miser on "How to Resist Color Pooling" in hand-dyed yarns. Well, Ring of Lace Wrap is the total antithesis of that article; the pattern for this project includes a tutorial in How to Take Advantage of Color Pooling in hand-dyed yarns for a faux ikat effect that keeps the colors clear and vivid!
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March 2010, Yarn Market News 2010 Conference Showbook
Lace Leaves Scarves
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Top 10 Picks for Your Store in the Yarn Market News 2010 Conference Showbook features Lace Leaves Scarves (center).
Lace Leaves pattern includes an appealing beginner lace scarf plus a follow-on advancing skills project. Great for in-store classes.
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Knitter's, Spring 2010 issue
Links of Diamonds
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Top 10 Picks for Spring advertorial in the Knitters Spring 2010 issue features Links of Diamonds (bottom center).
This jewel of a scarf features shaped edges undulating about hexagonally linked lace diamonds embellished with beads. |
Knit 'N Style, April 2010 Issue
Hug-Me-Tight Fan Lace Jacket Wrap
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Hug-Me-Tight Fan Lace Jacket Wrap
is featured in the April 2010 issue of Knit 'N Style (lower middle left).
This stunning wrap derives from a vintage garment style, now designed for modern-day relaxed fit and clever no-sew circular construction.
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Previous years
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